Winning Ways - Choices for Growth projects teach you how to discover and develop new ideas using a six step process:

1.  Profit 101 - Innovation Acceleration Training: Your team sees, feels and experiences the impact of: 1) Deeper collaboration, 2) Customer insights, 3) Technology Mining and 4) Clear customer communication of Meaningfully Uniqueness.

2. Customer & Technology Mining:  Your team is given guidance in the self discovery of customer insights and mining of technology assets from suppliers, vendors, customers and open innovation partners.

3. Innovation Engineering Workshop:  Your team is lead through the discovery and refinement of new ideas for growing your business.   The process has been validated as providing 7 times more “big ideas” than classic brainstorming.  Dozens of ideas are generated.  The top ideas are refined through an iterative process.  Classically, companies select 2 quick impact and 2 big impact ideas for acceleration.

4.  Business Simulation Sales Forecasting:  Your team is challenged to quantify their assumptions and estimates for each of the key factors that drive sales and profitability.  The process ignites deeper thinking by your team because in addition to estimates they are challenged to quantify their confidence level and basis for assumptions.

5.  Commercialization Action Planning:  Business Simulation sales forecasts are reviewed and your team is challenged to identify key barriers to commercial success.  Action plans are developed for the acceleration of one or two quick impact and big impact ideas.   Plans include “fail fast - fail cheap” development options plus identification of the  “Trailblazer” project leader.

6   Trailblazer Coaching (optional): Weekly coaching  - and focusing - instills a sense of discipline and ensures that the good work from the first previous steps does not go to waste.  The process involves weekly application of Plan, Do, Study, Act cycles of learning - followed by 30 day reporting of results and recommendations.